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Home > Corporate Communications: An International Journal > Table of contents:Volume 16 issue 2
Corporate Communications: An International Journal
ISSN: 1356-3289
Online from: 1996
Subject Area: Marketing
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Table of contents:
Volume 16 issue 2
Published: 2011, Start page: p89Icon key: 
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You have access to this item Backfiles Earlycite Abstract only | Article Id: | Article Information: |
|---|---|
| 1923802 | The state of the public relations profession in the UK: A review of the first decade of the twenty-first century Anne Gregory (pp. 89 - 104) Keywords: Demographics, Professional associations, Public relations, United Kingdom Article type: General review Please login | Abstract & purchase [ HTML & PDF (102kb) ] | Reprints & permissions |
| 1923803 | Conceptualising employer branding in sustainable organisations Helle Kryger Aggerholm, Sophie Esmann Andersen, Christa Thomsen (pp. 105 - 123) Keywords: Branding, Corporate communications, Corporate social responsibility, Employers, Human resource management Article type: Conceptual paper Please login | Abstract & purchase [ HTML & PDF (203kb) ] | Reprints & permissions |
| 1923804 | Ethical Positioning Index (EPI): an innovative tool for differential brand positioning Mahim Sagar, Rishabh Khandelwal, Amit Mittal, Deepali Singh (pp. 124 - 138) Keywords: Brand identity, Consumer behaviour, Ethics, Product positioning Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (177kb) ] | Reprints & permissions |
| 1923805 | An identity-based approach to the sustainable corporate brand Helen Joyce Stuart (pp. 139 - 149) Keywords: Communication management, Corporate branding, Corporate social responsibility, Employee communications Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (83kb) ] | Reprints & permissions |
| 1923806 | Revisiting strategic communication's past to understand the present: Examining the direction and nature of communication on Richard D. Waters, Jennifer L. Lemanski (pp. 150 - 169) Keywords: Corporate communications, Internet, Non-profit organizations, Public relations, Web sites Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (129kb) ] | Reprints & permissions |
Editorial
| Article Id: | Article Information: |
|---|---|
| 1923807 | Please send your research for publication in CCIJ Wim J.L. Elving Abstract | View HTMLAnnouncement |
| 1923808 | Unique event in Amsterdam CSR Communication Conference and PhD course Abstract | View HTML |
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